Every technology business has an Internet marketing strategy of some kind. Some are really simple while others are highly advanced. At one time or another, we all wrestle with one or more of these three fundamental challenges:
1. Driving more traffic to the website
2. Generating more leads for the sales funnel
3. Qualifying better leads for follow-up by the sales team
I created the animated table below to illustrate the most important ways to focus your resources to overcome these very different challenges (hover over images or tap on a mobile device). Have a look and see if you have all of your bases covered.
What Is Your Biggest Internet Marketing Challenge?
How did you do? Are there some areas where your inbound marketing strategy can be improved? Can you imagine a meaningful business impact after these improvements are made? If you would like some help in any of these areas, Virtual CMO can help with a structured approach to maximizing the performance of your inbound marketing engine. If you would like to discuss the possibilities, just click on the contact button below: